Those who workin the real estate market know the value of winning and retaining goodtenants. These are customers who pay on time, keep the property in good condition and keep the real estate company free from unexpected losses and extra work. But how to attract these people? The best customersobviously want the best service. Aware that they are doing their part in the negotiation, these people expect real estate commitments to match. Therefore, attracting the best tenants involves showing that your company offers the value they are looking for.
Informationat hand
In an ultra-connected world,where information is just a click away, it no longer makes sense to hide thegold to force contact over the phone. With the leveled values, the real estate agency that answers faster and more efficiently wins. And this is true in all stages, from the announcement to the closing of the contract.
Therefore, to attract the besttenant it is important to take some precautions when advertising properties onthe internet. Well-crafted images and impeccable descriptions contribute to reflect the idea of a well-provided service. A bonus is to try to explain, in the ad, what the tenant wants to know most. Is the property close to a subway station? Use this in the ad. The same goes for fast internet, security, squares with leisure options for children. Informing is providing service, use it to your advantage!
Lovelyservice
In the same logic, an agileservice counts many points in the race for the best tenant. It isessential to invest in a structure that enables the delivery of services quickly. More informed about what he is looking for, this client expects objectivity and practicality from the real estate company. Listening and understanding the demands of this is another important point.
In this sense, technology is agreat ally. Responsive and mobile-optimized sites - where most of theaccess comes from - collaborate for your real estate to be found. Management systems centralize information and negotiations, speeding up the return to demands. Online self-service platforms unburden the team and offer practicality and flexibility to prospects.
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A survey by Viva Real showsthat most people looking for real estate are not comfortable with contacts overthe phone. This makes perfect sense: with so many options available, such as e-mail and sms, the invasive phone call is no longer indispensable. Understanding and respecting these options is a smart strategy to win over the best tenants.
One-timediscounts
Negotiating necessaryimprovements with the customer, such as painting or maintenance, is aprofitable alternative that allows the rent to be negotiable. The same goes for discounts, such as a cheaper monthly fee in the first months of the contract, or for agreements with specialized professionals at promotional prices.
These strategies are perceived as value by the potential client, denoting care,and can impact the decision to close or not to close the deal.
Source: Tajarat.com.pk